Monday, June 28, 2010

Turn That Frown Upside Down

It's Monday and once again I am in need of a good laugh. Luckily my colleagues are there for me.

Today I was directed to an article that claims that social media sites are more then just a way to stay connected. Did you know it can actually make you happy? I mean super duper happy! Dare I say Viagra happy ( I know, gasp!).

But turns out, it's true. Well, that is if you listen to Dr. Paul J. Zak’s and his one and only specimen. But like I said, it's Monday so I will humor the thought.

According to realistic and conclusive studies there is a chemical called oxytocin a.k.a the cuddle chemical. It is a hormone created by our brains to produce mushy gushy feelings that allows us to feel secure and trust others and all that icky love stuff.

So this is where Dr. Zak's decided to step in and test how happy we get when we are tweeting our life away. The results...pretty darn awesome! His subject experienced a 13.2% increase in oxytocin levels which was said to be a significant hormonal spike equivalent to a groom on his wedding day. But wait, there's more good news. Turns out the boy who tweeted also experienced a significant decrease in stress hormones.

So what did we learn from this? Well, not too much since it is only one test on one person. But I'm sure it is safe to say that social media is becoming the drug of choice.

If you want to learn more about the study and all it's glory just click here

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